SMS Marketing Blog

The latest SMS marketing developments

Revealing the benefits of SMS marketing

Britain is increasingly becoming a mobile-first society. Around 93% of the UK population owns a mobile phone with many of us keeping them to hand for more than 16 hours a day. But even though modern smartphones give users a wealth of apps to communicate with, text... read more

Associate Director of Content Marketing

Core Responsibilities of the Associate Director of Content Marketing   The Associate Director reports to the Head of Marketing, and is responsible for creating meaningful marketing content, activities, and metrics to optimize marketing strategies that will reach and... read more

Getting Started with SMS Marketing

Did you know that SMS marketing can have up to eight times higher response rates than email marketing? With statistics like this it’s clearly an avenue that should not be dismissed but how do you get started with SMS? Take a look at some of our tips to getting... read more

The E-mail And SMS Marketing Juggernaut

Walter Penfold, Managing Director of SaaS marketing automation platform Everlytic, has been announced as one of the speakers at the  Integrated Marketing Communication (IMC) Conference 2018 to be held at Vodaworld on 8 Feb. He shares his insights on e-mail and SMS... read more

Spam leaves a bitter taste

TPG Internet Pty Limited (TPG) has been fined $360,000 by the Australian Communications and Media Authority for not unsubscribing customers who requested to stop receiving marketing messages and therefore breaching the Spam Act 2003 (Cth) (the Act). ACMA chair Nerida... read more

Revealing the benefits for SMS-marketing

Britain is increasingly becoming a mobile-first society. Around 93% of the UK population owns a mobile phone with many of us keeping them to hand for more than 16 hours a day. But even though modern smartphones give users a wealth of apps to communicate with, text... read more

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