There are many reasons why your business should consider implementing SMS marketing into your overall marketing strategy:
It’s budget-friendly – you can send messages from 1.9p per message
It hits the mark – over 97% of text messages are read within the first four minutes
It gets your customers to act – 19% of people will click a link in a SMS campaign rather than just 4.2% for emails
It produces results – 30% of SMS campaigns receive average response rates of 30%, compared to 4% for emails
It’s easy to streamline into your day to day business
But, how secure is it?
How do you implement SMS marketing, without the stress and worry that your customer data is at risk?
Cyber security is a very real risk for modern business. Your customer data is your business, so security levels should never be compromised.
We have put together the top 5 security tips to help you make sure that